On September 10, 2026, Capitalista Lab brought founders, business owners, operators, and advisors together at HanaHaus in Newport Beach for Founders at Sunset—an in-person gathering focused on practical financial education, meaningful business conversations, and stronger local connections. Led by Capitalista Lab founder and CEO Rosha Entezari, the evening combined a founder-focused financial session, open Q&A, guided discussion, refreshments, and waterfront networking in collaboration with Stripe Community, with support from HanaHaus and New Reign Capital.
Why Capitalista Lab Created Founders at Sunset
Running a business requires more than seeing numbers on a report.
Revenue may be growing while cash becomes tighter. A popular service may generate sales without producing the margin expected. A business may also appear ready to grow while the timing of expenses and customer payments creates additional pressure.
The challenge is often not access to financial information. It is understanding what that information means for the next business decision.
Capitalista Lab was created around that problem.
Our work focuses on helping business owners better understand areas such as cash flow, profitability, pricing, and growth, so financial information becomes more useful in everyday decision-making.
The Capitalista, our AI-enabled financial intelligence platform, supports that mission by helping bring business information together and making important financial patterns easier to identify and understand.
Founders at Sunset brought that same idea into an in-person setting where founders could learn, ask questions, and connect with other people building businesses.
Founders at Sunset in Newport Beach
Founders at Sunset took place on Thursday, September 10, from 5:30 to 7:30 p.m. at HanaHaus in Newport Beach.
The published program included introductions, a financial education session, open Q&A, a guided community roundtable, discussion around community principles, and networking.
The event welcomed founders, business owners, operators, builders, and trusted advisors from across Orange County.
Alongside the structured program, guests had time to meet, continue conversations, and build connections in a relaxed waterfront setting.
Making Financial Conversations Easier for Founders
A central part of the event was a session led by Rosha Entezari, titled:
“It’s Not You! It Has Never Been You!”
The session focused on an important challenge for many business owners: financial information can often feel more complicated than the actual business decisions behind it.
Founders regularly make decisions involving customers, pricing, hiring, costs, and growth. The financial side of those decisions should be understandable and usable without requiring them to become accounting specialists.
The conversation focused on several areas that directly affect business performance:
Cash Flow
Understanding when money enters the business, when obligations need to be paid, and how timing can affect business decisions.
Profitability
Looking beyond revenue to understand what remains after the costs of delivering and operating the business.
Pricing
Understanding how pricing affects both customer value and the financial sustainability of an offer.
Growth
Looking at whether additional sales, hiring, or investment will support a stronger business over time.
These areas are closely connected.
Higher sales do not always mean stronger cash flow or greater profitability. Growth can also create new expenses and commitments before the financial benefits are fully realized.
That is why financial clarity is less about watching one number and more about understanding how different parts of the business interact.
Questions, Discussion, and Shared Experience
The event also included an open Q&A and a guided roundtable.
These parts of the program gave attendees an opportunity to move beyond general financial concepts and discuss the kinds of questions founders face while building and growing their businesses.
The roundtable invited participants to share a current win, challenge, or question.
That format created room for founders and operators to hear different perspectives, exchange experiences, and learn how other business owners think about common challenges.
There is rarely one universal answer to questions around pricing, hiring, growth, cash flow, or capacity.
Sometimes the most valuable part of a business conversation is simply helping someone identify a better question before making the next decision.
More Than Traditional Networking
Founders at Sunset was designed to combine education with connection.
Rather than focusing only on introductions or traditional networking, the evening created opportunities for attendees to talk about their businesses, exchange ideas, and meet other people working through similar challenges.
The waterfront setting at HanaHaus, along with refreshments and dedicated networking time, provided a relaxed environment for those conversations.
The event also included discussion around the principles of building a useful founder community.
Strong business communities depend on more than bringing people into the same room. They grow through useful conversations, relevant introductions, shared experiences, and continued relationships.
Financial Clarity and Stronger Business Decisions
That philosophy is closely connected to the work Capitalista Lab does throughout the year.
Business owners often have information available across accounting software, payment platforms, bank accounts, and financial reports.
What matters is turning that information into something useful.
Better financial visibility can help founders ask better questions about:
- cash flow
- profitability
- pricing
- hiring
- investment
- sustainable growth
Technology can help organize and surface information, but the goal is ultimately much simpler: helping business owners make more informed decisions.
Building the Founder Community in Orange County
For founders and business owners looking for meaningful business networking in Newport Beach and Orange County, Founders at Sunset created a space that combined learning and connection.
Attendees could participate in a practical financial conversation, ask questions, hear perspectives from other founders and operators, and spend time building relationships within the local business community.
That combination reflects what Capitalista Lab wants these gatherings to become: a place where useful information and useful relationships come together.
About Founders at Sunset
What Was Founders at Sunset?
Founders at Sunset was an in-person founder and business community event presented by Capitalista Lab in collaboration with Stripe Community.
The September gathering included financial education, open Q&A, guided discussion, refreshments, and networking.
When and Where Was the Event?
The event took place on:
September 10, 2026
5:30–7:30 p.m. Pacific Time
at:
HanaHaus
3366 Via Lido
Newport Beach, California 92663
Who Was the Event For?
The gathering welcomed founders, business owners, operators, builders, and trusted advisors in Orange County.
Guests did not need a finance background. The financial discussion was designed around practical business questions relevant to people running and growing companies.
Keep the Conversation Going
Every growing business eventually faces financial questions that cannot be answered by revenue alone.
Which products or services are creating the strongest margins?
How much cash is available for the next hiring or growth decision?
Is the current pricing model supporting the business the way it should?
Capitalista Lab helps business owners turn financial information into clearer direction around cash flow, profitability, pricing, and growth.
Explore Capitalista Lab and follow our event updates to join us at a future Founders at Sunset.
Thank you to everyone who helped make the September gathering possible, including Stripe Community, HanaHaus, New Reign Capital, and the founders, operators, advisors, and business owners who joined us in Newport Beach.
